Death Before Decaf

BRISBANE'S RADDEST 24/7 COFFEE SHOP - DEATH BEFORE DECAF

So you like coffee?  What about if you could get it any minute, any hour of the day or night. That's right shift workers somebody finally thought about you. And I'm not talking about your regular servo cappuccino, I'm talking about that smooth tasting espresso without any of the wankery.

Situated on Brunswick street in New farm, not far from the Brisbane CBD. Death Before Decaf a 24-7, Hardcore coffee shop. Carl opened the doors to DBD back in the beginning of 2014 and since then has established and branded the business and it is truly booming. His theory - pick one thing and do it right. And that's exactly what he has done. It's all about the coffee at DBD.

I took some time to talk to talk to Carl about this rad little creation. 

Where did the inspiration come from to open a 24-7 hardcore cafe in Brisbane

"I really just wanted to create a place I was happy working in, listen to the music I wanted to. Decorate it with shit I like."

Would you class yourself as a coffee snob?

"I wouldn't classify myself as one no, but in saying that I don't really drink coffee from anywhere else, I'm pretty happy drinking my own. But I'd always be keen to try new places if the coffee was good."

What advice do you have for someone thinking of opening a new business and doing something out of the ordinary?

"DO NOT HIRE YOUR CHILDREN. Nah, be prepared for hard work and long hours. It is rewarding when you get a great response from the public and can build up a regular customer basis."

24-7, crazy or genius?

"Genius! If anyone wanted to open a 24-7 coffee shop and stand as our competition we are already established, we will always be growing and finding new ways to expand. We nailed it. Pick one thing and do it right, fuck your avocado on toast."

What does the future hold for Death Before Decaf?

"Umm? Stress! Nah, I hope to expand the business to a point I can open a shop in every capital city in Australia."

Hardcore music is a big part of the DBD ethos, why does this work?

"We play the music for our own enjoyment, many of our customers hate the music but love the coffee. Go figure."

"Just to answer a couple of frequently asked questions. Yes I will be selling my own beans, I am in the process of coming up with a name for our very own speciality blend. Watch this Space! And NO we are not owned by The Amity Affliction. They are just good friends of mine. I 100% own the business myself."

Peace!

Emma Dawe of Shades of Dawe

Daniel Hatcher for Eights Brigade

You thought your barista was talented for putting hearts in the foam of your coffee? Well wait till we introduce Daniel Hatcher.

We first came across Daniel through mindless procrastinating on Instagram searching for rad photography and cool artworks. No not photo's of your breakfast at your local cafe. We stumbled across this rather unique page which was easy to see why it caught our eye...

My coffee cups came from my frustrations at work. I work for a fashion company and I design the graphics that go on the apparel. At times, I feel the work can get a little repetitive and frustrating so I started to come in early every morning and draw on my coffee cups whilst I was having breakfast before work starts that way I get to just draw whatever I wanted in my head at the time. I found this to be my sort of meditation before work as there was no brief, no time constraint and no client. 

To be honest I didn't think my coffee cups would get much attention. I just started to put them up on Instagram because I didn't know what else to do with them. I Have about 50 of them under my desk and about another 50 at home. A couple of weeks in people started to message me to see if i could do coffee cup for there cafes .There really was no motivation other than I like coffee and drawing.


Instagram - @danielhatcher26